Marketing Toolbox
Social Media Marketing
You've probably heard all the buzz about Social Media lately and there is a valid reason for that. Social Media has become a formidable component of online marketing and will continue to be even more so over time. It's the new, most economical and most effective way to "network" with your associates, business contacts, existing clients and potential customers.
If you haven't already done so, you must sign up for a Free (open to public) business account with Facebook, LinkedIn and Twitter. Upload photos, create a company description, add a link to your company YouTube channel, write engaging posts/tweets 4-6 times per week, and solicit your associates, business contacts and existing clients to become fans/contacts/followers, and vice-versa. And don't forget to add links from your website to your Social Media pages.
Setting up accounts on the most popular Social Media sites and actively managing them on a consistent basis is crucial. So many businesses think they can just set up an account on Facebook and watch it do miracles for them, which is far from the truth. It'll probably work against you instead, since it shows that you are not genuine or serious about maintaining your Social Media account. Make sure you set up a "Business Profile" rather than a "Personal Profile" too.
Social Media Resources
Click on the links below to set up your Social Media accounts.
Go to Facebook »
Go to Linked In »
Go to Twitter »
Social Media Marketing Summary:
- Social Media is a formidable component of any online marketing strategy.
- It is an economical and highly effective way to "network" all your contacts.
- Make all of your business Social Media accounts open to public viewers.
- Consistently maintaining & updating your Social Media accounts is crucial.
- Add links from your website to your Social Media pages.
But if you don't have the time to work on Social Media, or you prefer to leave it to the experts, view our highly effective, yet affordable Social Media Packages, below.
Social Media Packages (12 Month Minimum Period)
| Social Media Services | Starter | Bronze | Silver |
| Set Up Facebook Account | Yes | Yes | Yes |
| Weekly Maintenance Of Facebook Account | Yes | Yes | Yes |
| Facebook Customer Engagement | Yes | Yes | Yes |
| Set Up of Wordpress Blog | No | Yes | Yes |
| Update Your Wordpress Blog | No | Yes (2 blogs per month) | Yes (3-4 blogs per month) |
| Set Up Twitter Account | No | No | Yes |
| Update Twitter Account | No | No | Yes |
| Twitter Customer Engagement | No | No | Yes |
| Total Monthly Cost | $150 | $250 | $500 |