Tag Archives: content

Content Marketing Demystified

Content marketing not done properly may as well not be done at all! For it will not give you the final product you want: revenue. It’s like only being able to make cake batter and never having the complete cake … Continue reading

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Next Level SEO – 3 Ways

There are an infinite amount of wrong ways in doing SEO and just a few right ways. SEO is far more than link building and writing content pages. If you are doing your own SEO for your site and you … Continue reading

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How NOT to do SEO

When Google’s Panda and Penguin algorithm took effect many websites were penalized and dropped in the SERPs. Such sites relied heavily on link building schemes and thin spammy content, written for search engines not users. The website owners panicked. They … Continue reading

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How NOT to Write Content

Writing copy can be one of a most arduous and time-consuming task. The reason for this lies in training. Writing text/copy/content is in fact a precision technology with many rules and requires considerable training and practice to reach a level … Continue reading

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Fresh Content Ideas

As the web has evolved over the past couple decades a pattern or standard of the minimum number of pages (and types of pages) a website should have has become clear. Basically, every website has a minimum of 5 pages … Continue reading

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Creative Content Marketing Ideas

Content Marketing is seldom done with enough creativity and often times is relegated to writing articles and other banality. Let’s take a moment and attempt to think outside the box and look over what content marketing other companies are doing. … Continue reading

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How to Create Good Content – Part Two

In last week’s article we established what the purpose of content is and how you should not go about writing or acquiring it. Let’s now look at what you should be doing. It is not sufficient to simply have one … Continue reading

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How to Create Valuable Content

Content is not just ‘filler’ or words used to fill up the page to help balance out the photos and make things look good. Individuals who subscribe to that notion are severely missing out on the great benefits that properly … Continue reading

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What is Content Marketing?

Before the days of the web it was sufficient to rely solely on public relations and traditional advertising (mailings, ads) in order to get the word out about your company and pull in prospective buyers. However, as the landscape has … Continue reading

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What is Native Advertising?

A new form of online advertising has emerged. Native advertising is the bridge between the age-old practices of content marketing (writing compelling and engaging pages of text on your website, with the goal of making a conversion), and traditional online … Continue reading

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