Monthly Archives: December 2014

Twitter Promotion Strategy

As the end of the year approaches it is a good time to reevaluate one’s social media strategy and refocus in order to reaffirm successful actions and to ensure one isn’t engaging in any that are needless. Let’s discuss some … Continue reading

Posted in Promotion, Social Media | Tagged , , | Comments Off on Twitter Promotion Strategy

What does Google Plus have that Facebook doesn’t?

There is one valuable thing that Google Plus offers which Facebook does not. And that is an organic (non-paid) method of reaching out and actively acquiring new followers/fans. Facebook allows the user a one time chance to ‘invite’ any of … Continue reading

Posted in Facebook, Google Plus, Social Media | Tagged , , | Comments Off on What does Google Plus have that Facebook doesn’t?

Facebook Campaign Strategy

Without a workable strategy for your business’s facebook promotion campaign you can be easily whisked off into unnecessary, untested or even detrimental actions. Let’s examine some of the most fundamental actions you must take, which are empirical in their logic, … Continue reading

Posted in Facebook, Social Media | Tagged , | Comments Off on Facebook Campaign Strategy

Understanding Marketing

In order to understand marketing better it helps to look to the past and see the evolution of this subject through its various ‘eras’. But before considering the different eras of marketing one should ask oneself: Why does marketing even … Continue reading

Posted in Advertising, Marketing, Public Relations, Social Media | Tagged , | Comments Off on Understanding Marketing