Category Archives: Google Plus

How to Get People to + Your Google Plus Page

Put the Google+ Button on your website The expected and traditional way of getting pluses is putting the good old button on your website and hope that visitors will click on it (thousands of visitors per day). This tactic is … Continue reading

Posted in Google Plus, Social Media | Tagged , | Comments Off on How to Get People to + Your Google Plus Page

Increasing Engagement in Social Media

If you have been posting in Facebook, Twitter and Google Plus you may have seen some of your posts getting high engagement (‘shares’, ‘retweets’, ‘likes’, etc) and some posts getting very little. And you may have been subsequently befuddled as … Continue reading

Posted in Facebook, Google Plus | Tagged , , | Comments Off on Increasing Engagement in Social Media

How to Rank Higher on Google Maps

We have all seen it, the block of Google Maps search results which sometimes appear above the normal listings, listing out between five and ten companies, some of which may not even have a website. Indeed getting in the Google … Continue reading

Posted in Google Plus, Search Engine Optimization | Tagged , | Comments Off on How to Rank Higher on Google Maps

How to Set Up Google Plus for a Business

Don’t wait to get your Google Plus account set up for you and your business. This guide will take you through everything, step by step. This is a two-part series with the next article being on how to manage your … Continue reading

Posted in Google Plus, Search Engine Optimization | Tagged , , | Comments Off on How to Set Up Google Plus for a Business

Listen to Google

One of the unique aspects of SEO is that exact metrics, numbers, quantities of its various factors (such as keyword density, link weight, site age, navigation balance, etc) are not only unknown but are closely guarded secrets. Therefore it leaves … Continue reading

Posted in Google Plus, Search Engine Optimization | Comments Off on Listen to Google

What is Yelp?

Yelp is simply an online directory of local businesses which features customer reviews. It is the largest and most popular consumer-based review website, with over 67 millions reviews in its repository and 139 million unique visitors in the third quarter … Continue reading

Posted in Google Plus, Search Engine Optimization, Social Media | Tagged , , | Comments Off on What is Yelp?

Improving Ranking in Google Maps

A cursory Google search for a [product + city name] or [service + city name] will demonstrate to you that Google Map and directory listings (by taking up the top half of the results) have become the new normal. While … Continue reading

Posted in Google Plus | Tagged | Comments Off on Improving Ranking in Google Maps

What does Google Plus have that Facebook doesn’t?

There is one valuable thing that Google Plus offers which Facebook does not. And that is an organic (non-paid) method of reaching out and actively acquiring new followers/fans. Facebook allows the user a one time chance to ‘invite’ any of … Continue reading

Posted in Facebook, Google Plus, Social Media | Tagged , , | Comments Off on What does Google Plus have that Facebook doesn’t?

Do ‘likes’ improve your rank in Google?

It has long been assumed that ‘social signals’ will improve your rank in Google. But what are social signals? And does Google really use them in its algorithm? Should one still seek to get thousands of likes or followers? Let’s … Continue reading

Posted in Facebook, Google Plus, Marketing, Search Engine Optimization | Tagged , | Comments Off on Do ‘likes’ improve your rank in Google?

Web Marketing Campaign for 2014

As the social media and web marketing landscape changes web marketers must be ready to change with it or risk being left in the dust. Social media offers business free promotion and more credence to the search engines therefore it … Continue reading

Posted in Facebook, Google Plus, Marketing, Social Media | Tagged , , , , | Comments Off on Web Marketing Campaign for 2014