Author Archives: admin

Selling online: 3 things you MUST be doing! [Part Two]

In our last article, we looked at the concept of down-selling and saw how it applied to online and brick & mortar businesses alike. Now let’s look at the other two sales techniques you can use to get more profit … Continue reading

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Selling online: 3 things you MUST be doing!

When selling things online or in a store there are three things you MUST be doing in order to MAXIMIZE the amount of profit you make from each sale. The idea is that RIGHT after you have sold someone something … Continue reading

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Customer Value Optimization [Part Two]

In our last article we discussed how your business needs an exactly defined formula for getting customers, selling products/service, and factoring in the promo cost, and showing the profit. We already discussed customer acquisition and saw that for selling online, … Continue reading

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Customer Value Optimization

Are your online business endeavors not making you enough revenue? Would you like to know some simple, logical and workable ways to increase revenue? Let’s discuss how you can get more money out of each customer, and optimize the customer’s … Continue reading

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Email is out. What’s next?

Are you unsatisfied with the performance of your email marketing campaign? Are you looking for what is next? It is no secret over the past ten years the effectiveness and open rates of email marketing has dwindled. Additionally, Gmail, MSN … Continue reading

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Why You Need Solid Landing Pages

Does your website have landing pages? Are they giving you the results you want? Do you know the difference between a landing page and a normal web page? In this article we are going to go over all these points. … Continue reading

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Content Marketing Demystified

Content marketing not done properly may as well not be done at all! For it will not give you the final product you want: revenue. It’s like only being able to make cake batter and never having the complete cake … Continue reading

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What is your website’s purpose?

If you have never asked yourself this question it is time you have. Everyone knows that a business needs to have a website. But why? Few ever ask that question. They just get a website made for their business and … Continue reading

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Common Email Marketing Mistakes

Mistake 1: Unsolicited Emails No one wants to receive a sales email from someone they don’t know. The offense is less if the unsolicited email is purely useful content. It is always a better idea to lead with value in … Continue reading

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5 Mistakes in Creating Content

Advice on what not to do in Content Marketing Mistake #1: Pages with Redundant Keyword Groups Making a single page for each keyword phrase is the epitome of old overly-aggressive SEO tactics, and it has no place in modern content … Continue reading

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